Search
+
    Read. Lead. Succeed. ET Prime - For Members Only
    • Sharp Insight-rich, Indepth stories across 20+ sectors
    • Access the exclusive Economic Times stories, Editorial and Expert opinion

    Policies to revamp e-gifting options underway for the upcoming festive season

    Synopsis

    ​​According to a survey conducted by location-based social app, Public, on about 500,000 users, 50% of the respondents said they would prefer to shop online since that can be done from homes at their convenience.

    Bengaluru: With people largely staying at home due to the Covid-19 pandemic, ecommerce firms are ramping up their selection and revamping policies to cater to online gifting, a segment that is expected to spike during the festive season. In fact, online has become the platform of choice for customers amid the virus outbreak as buyers prioritise safety over visiting crowded places. According to a survey conducted by location-based social app,
    • FONT SIZE
    • SAVE
    • PRINT
    • COMMENT
    ET

    Uh-oh! This is an exclusive story available for selected readers only.

    Worry not. You’re just a step away.

    Why ?

    • Exclusive Economic Times Stories, Editorials & Expert opinion across 20+ sectors

    • Stock analysis. Market Research. Industry Trends on 4000+ Stocks

    • Clean experience with
      Minimal Ads
    • Comment & Engage with ET Prime community
    • Exclusive invites to Virtual Events with Industry Leaders
    • A trusted team of Journalists & Analysts who can best filter signal from noise
    • ​Get 1 Year Complimentary Subscription of TOI+ worth Rs.799/-​

    The Economic Times